Videos to influence: a systematic review of effectiveness of video-based education in modifying health behaviors

This research examines the role of video as an educational tool to increase the modification of health behaviors. This study examines an approach that shares structural similarities to illuminAid’s video intervention, particularly in community health education contexts.

illuminAid has no authorship for this publication and takes no ownership over the subject of this study’s research. Please see citation below.

Abstract

This systematic review examines the effectiveness of videos in modifying health behaviors. We searched PubMed (1975-2012), PsycINFO (1975-2012), EMBASE (1975-2012), and CINAHL (1983-2012) for controlled clinical trials that examined the effectiveness of video interventions in changing health behaviors. Twenty-eight studies comprised of 12,703 subjects were included in the systematic review. Video interventions were variably effective for modifying health behaviors depending on the target behaviors to be influenced. Video interventions appear to be effective in breast self-examination, prostate cancer screening, sunscreen adherence, self-care in patients with heart failure, HIV testing, treatment adherence, and female condom use. However, videos have not shown to be effective in influencing addiction behaviors when they are not tailored. Compared to loss-framing, gain-framed messages may be more effective in promoting certain types of health behavior change. Also, video modeling may facilitate learning of new behaviors and can be an important consideration in future video interventions.

Citation

Tuong W, Larsen ER, Armstrong AW. Videos to influence: a systematic review of effectiveness of video-based education in modifying health behaviors. J Behav Med. 2014 Apr;37(2):218-33. doi: 10.1007/s10865-012-9480-7. Epub 2012 Nov 28. PMID: 23188480.
Images from a 2020 illuminAid project with Africare Kenya promoting  practices for improving nutrition and childhood diet diversity in Lodwar, Kenya.
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Video-Based Extension on the Adoption of Integrated Soil Fertility Management in Ethiopia

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Video‐Based Intervention to Inspire Treatment Adherence for Pregnant Women Living with HIV